This planner was a product I created for my IMS 254 class (Design Thinking and Principles). I first practiced ethnography by interviewing college students and making a persona that reflected their personality. Generally, these were students who wanted to organize and structure their time but were sometimes prone to distraction, and they appreciated a way to motivate themselves. After much iteration, I then made a planner that aimed to fulfill the needs/wants of these students. 

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